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IWC sweeps board in Watches
of the Year 2000 poll

 

In the fifth "Watches of the Year" poll organized by DIE PRESSE, Austria's most prestigious quality daily newspaper, IWC stood out head and shoulders above other manufacturers. In three of the four categories for which IWC was nominated, the company's products were always placed among the first three. In the "Men's watch" category, the new Portuguese Automatic 2000 took the laurels for IWC by a considerable margin.

In the "Complicated watch" category the new, enlarged Da Vinci split-seconds was runner-up.

 

In the "Ladies' watch" category, the Mark XV took second place after the Reverso Duetto, which is manufactured by IWC's affiliate company, Jaeger-LeCoultre.

Altogether, readers had to make their choice between 137 models. No other manufacturer finished as well as IWC overall. In view of the fact that IWC expressly manufactures men's watches, this year's result in the Ladies' watch category is especially significant. IWC caused another sensation in the ladies' category last year when its classic, oversize Portuguese chronograph was placed first. At last year's prize-giving ceremony, there were many people who could hardly believe their eyes and thought it must have been a freak occurrence. This year's ceremony attracted even more professionals than last year's and their reaction when the prizes were awarded is difficult to put into words.

The poll attracted a total of 12 332 votes, not only from Austria but also neighbouring countries such as Switzerland, Germany and Hungary.

visit www.IWC.ch for more information

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